Here's where we lay bare our clockwork—from how we forecast inventory to how we prepare our clay. From where our clay is sourced to our philosophy on digital marketing. From where we got our start to our visions for EF's future. From what our Jigger Operators do at work to what do they do when they're off the clock. Find all that and more below.
Clay Buddies: Nicole Lissenden
Nicole is East Fork’s Art Director. That means she is in charge of making our digital and print materials look and feel great! Learn about her involvement in the early days of East Fork, her printing presses, her wonderful and creative kids, and of course, her five favorite things.
Clay Buddies: JaQuan LaPierre
JaQuan is East Fork’s Roller Tool Lead. We talked about why he is proud to call himself a member of East Fork’s team, how he gets into ‘the zone’ at work, and his absolute favorite thing—his family.
Clay Buddies: Britta Baker
Britta Baker is on East Fork’s fulfillment team. You can thank her personally for packing up your pottery and sending it to your door with so much love and care. Read below about distant memories of Syria, her tiny home project, and her mead making hobby.
Clay Buddies: Molly Webb
Meet Molly Webb, the manager of our Atlanta store. As a lover of art, design and all things fashion, Molly helps complete our look in Atlanta. Read below about her past life as a founder of the Spin Style Agency, her thoughts on fashion in golf, and of course, her five favorite things.
What is Forecasting?
At its most basic, forecasting means using historical data and educated assumptions to predict a future state. At East Fork, we use historic sales to determine our typical % of Revenue is for each of our forms and glazes. If that's not enough to get you to click in and keep reading then we can't help you...
Clay Buddies: Devin McMillen
Devin McMillen is East Fork’s new Ceramic Engineer. He will blow your mind with his knowledge of ceramics, and then shatter your assumptions about engineers when he talks about his floor loom. 🤯
Hey folks! I asked our Instagram followers if there are any burning-business related questions folks had.
Clay Buddies: Emilja Tokarski
Emilja is in charge of producing the thing you all go crazy for—THE MUG! Keep reading to learn about our awesome “mug operations lead”—from her journey at East Fork to her thoughts on different kinds of motorcycles.
Clay Buddies: Daryl Nathanson
Meet Daryl, fulfillment manager by day and talented musician by night. Here's a bit about him, and why we're so glad he's a part of our team.
A Friendly Holiday Shopping Season Reminder
Ah, the holidays. A time to gather together with friends and family. A time to give thanks. A time to give gifts. And a time—as evidence shows—when depression, anxiety, and misdirected anger are at their peak.
An Interview with Amanda Hollomon-Cook: Small Batch Studio Manager
A conversation about art and design with Amanda-Hollomon Cook— artist, potter, and director of East Fork's newest department.
Clay Buddies: Kirby Wolf
Our lovely Kirby, store Manager of the Lexington shop, talks about her five favorite objects which include a jar of seashells and an analog camera.
Clay Buddies: Julia True
Dive into our jigger team gal Julia's five favorite things— one of them is Nicolas Cage underwear.
East Fork Off-Duty
Special works from the artists and craftspeople of East Fork, on display and for purchase at East Fork Off-Duty.
Clay Buddies: Annie Bourgeois
"I found these boots at a thrift store about 10 years ago and the longer I've owned them, the more I wear them. I've had to re-sole them 3 times and probably coming up to needing a 4th time here pretty soon. Every time they come back from the cobbler they look so nice and shiny, but secretly, the dustier they are, the happier they make me."
Clay Buddies: Corey's Five Things
"I will just say it was harder than I imagined to be a new Dad. I had all these expectations of what it would be like and some of those expectations were realized and some were completely wrong."
Clay Buddies: Cierra Bateman
Meet Cierra, Lady of the Jigger. We sat down with her for our Clay Buddies series to talk about her five favorite things. Read on about her rad hand-made journals!
Clay Buddies: Jo's Five Things
A very exciting Clay Buddies interview with our Executive Coordinator Jo!
Clay Buddies: Max's Five Things
Meet Max, East Fork potter, crayon pot drawer, Asheville store window illustrator, and resident workshop joke maker.
Clay Buddies: Sarah's Five Things
Meet Sarah, a sales associate at our store in downtown Asheville and a seamstress with a budding alterations business.
Potter From Dacula
An eager learner from the start, Amanda approached her apprenticeship with fierce concentration, taking a holistic approach to the study of clay and quickly developing the hand skills needed for throwing production pottery.
Clay Buddies: John's 5 Things
Pottery has this lovely capacity to accumulate meaning as they move through time. They can bear witness to important events or be part of emotional transactions - they absorb all sorts of meaning from the circumstances they pass through, dark and light, and it’s potent stuff!
Clay Buddies: Thomas's Five Things
For this month's Clay Buddies, our meet-the-family journal series of employee profiles, meet Thomas: East Fork bookkeeper, number-cruncher, smiler, and all-around calming presence. Below, he shares five of his most precious possessions to let us peek into his inner world.