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The East Fork Journal

Color Theory: Bittersweet & Nocturne

Color Theory: Bittersweet & Nocturne

Time traveling with Nicole Lissenden. East Fork’s Creative Director shares the inspirations behind this season’s bold color explorations and reflects on East Fork’s 15th Anniversary.

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4 people standing at a worksite with shovels

Introducing Helpmate

Our new Community Partner working to eliminate abuse and fear by supporting survivors of intimate partner violence

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A black and white photo of Alex Matisse kneeling in front of large ceramic pieces in a wood kiln

Why Is It Called East Fork?

Alex Matisse, East Fork’s founder, on how the company got its name and why it represents a “little private victory” for him.

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A lineup of ceramic palettes with square glaze swatches all over them.

Color Stories

A look back at the evolution of East Fork’s core colors and how they came to be.

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A person wearing a black sweatshirt is holding a ceramic terracotta mug with 2 hands.

How We Make The Mug

Want to know everything there is to know about how we make The Mug? It’s your lucky day. Get the behind-the-scenes on how we make our iconic ceramic mug.

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In a sink are various ceramic dishes, mugs, and silverware with sudsy water

Caring For Your Pots

A care guide for your pots, yourself, each other.

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  • Clay Buddies: Jefferson Ellison

    Clay Buddies: Jefferson Ellison

    Jefferson Ellison is a senior brand marketing manager at East Fork. An Asheville native, he takes us on a tour of places that have shaped him, ending with dinner at his house. Lucky us!

  • Fireclay Tile is proud to be a B Corp

    B Corp Spotlight on Fireclay Tile

    March is B Corp Month, and we talked with our friends at Fireclay Tile about what it takes to become a Benefit Corporation.

  • A person wearing black pants and a white graphic t-shirt leans against a brick wall with a mural of a child holding a Dr. Martin Luther King Jr. picture with the word "Dream" below.

    News from Free99Fridge

    Our Community Partner for Q1 of 2022 shares news about a weekly grocery pop-up and some new wheels.

  • Maya Fraser photo of woman holding mug in Utah

    A Glaze, A Place, A Vessel

    We found three rising photographers who call Utah home and asked them to take our Utah-glazed pots on a journey.

  • Opinel Stays Sharp In Its Brand Legacy

    Opinel Stays Sharp In Its Brand Legacy

    Today, we're spotlighting the makers at Opinel and celebrating our shared connections of family and heritage brands, manufacturing and intention.

  • In a clean bright kitchen, there are open wooden shelves filled with ceramic plates and bowls against a grid tile

    Every Shelf Tells a Story

    Don’t you love looking in strangers’ dinnerware cabinets? We sure do. We asked East Fork fans to tell us about their favorite pots.

  • A mug in the process of being made, a hand holds in while it is sitting on a machine with a fresh stamp on the bottom that reads "East Fork"

    We’re Raising Our Minimum Wage

    Our starting wage will be $22 on April 1, 2022. Our employees are important to us. Here’s why East Fork is investing in our employees.

  • Hands holding a dark clay pot with rice

    The Most Perfect Rice

    How to cook rice perfectly — with our favorite Japanese donabe, or simply on your stovetop.

  • An overhead view of people partaking in a feast with kebabs on a cast iron plate, a donabe with rice, and other foods with white plates and dinner napkins.

    All Things Donabe

    Donabe is traditional Japanese earthen cookware that's also a hallmark of omotenashi, an approach to hospitality that is sincere, loving, authentic.

  • A wedding photo of Eva and James on the coast looking at each other.

    Clay Buddies: Eva Snyder and James Snyder

    Meet the Snyders, who share travel, adventure, exploration—and an employer: East Fork! James is our mechanical engineer and Eva is our senior sales operations manager. Photo by The Adams Co.

  • Kristen’s Fried Chick’n Sandwich with Chili Crunch

    Kristen’s Fried Chick’n Sandwich with Chili Crunch

    A fried chicken sandwich and fries is a fine lunch. Chef Kristen Kish’s two quick tricks and maybe 30 seconds of your time take it somewhere else entirely.

  • An overhead view of pots in various sizes in a pinto bean color are filled with dried beans.

    A Perfect Pot of Beans

    The waiting is the hardest part, as the song goes, but cooking your own beans is the way to go. Learn how to cook the perfect pot of beans for your next dinner.

  • A shallow ceramic bowl filled with a bean soup and topped with cilantro and lime wedges.

    Three Excellent Soup Recipes

    Cherry Iocovozzi, our food systems manager, presents three soup recipes that will have you happily hauling out your stockpot.

  • Kyle is wearing a jumpsuit and glasses with colorful ceramic platters displayed on the wall behind them.

    My Chemical Romance: Glazing 101 with Kyle Crowder

    What exactly is glaze made of? What is a flux? These are among the pressing questions we asked our resident self-taught glaze chemist, Kyle Crowder.

  • In front of a colorful outdoor mural is a structure with bins of food, plastic water bottles, and pink refrigerator.

    Mutual Aid Takes Aim at Food Insecurity

    “Our greatest challenge right now is keeping our fridges filled for our very hungry neighbors. We can have political debates later,” says Free99Fridge founder Latisha Springer.

  • A black and white photo of Alex Matisse kneeling in front of large ceramic pieces in a wood kiln

    Why Is It Called East Fork?

    Alex Matisse, East Fork’s founder, on how the company got its name and why it represents a “little private victory” for him.

  • Fundraising Recap: 2021

    Fundraising Recap: 2021

    As part of our Wealth Reclamation project, our customers made donations to our Community Partners all year long in 2021. Here is a breakdown of their giving.

  • The Legacy of Radical Pottery

    The Legacy of Radical Pottery

    East Fork founder Alex Matisse, his mentor Mark Hewitt and acclaimed historian Tristam Hunt discuss innovations in pottery that find their roots in the 1700s with Josiah Wedgwood and the company he founded.  

  • Calling All Reluctant Hosts

    Calling All Reluctant Hosts

    We’re putting an end to everyone but the host having fun at the party.

  • On Grilling Fish in the Early Morning

    On Grilling Fish in the Early Morning

    Our food systems manager makes a solid case for grilled snapper as the best possible breakfast. Change out your breakfasts with East Fork today.